Postcards addressed to the property land with renters who don't make the decision and often don't pass them along.
Landscaping play · Landlords
Landscaping marketing to landlords who own several rentals and can't see the yards.
Landlords who live across town, or across the country, can't tell when a rental's grass is a foot tall until a code notice arrives. Spur finds absentee owners with multiple single-family rentals in your area, writes a letter listing their addresses, and offers one crew and one invoice for all of them.
Free forever plan · No card · 20 property searches a month
USPSFirst-Class
Ron Whitaker8823 E Pinnacle Peak RdScottsdale, AZ 85255Scan for a multi-property quote
Ron W. scanned your rental lawn plan card · 3 hrs ago
AI-written for this owner · Mailed in 2 days
2+ rentalsper owner, so each sale is several accounts
Owner addressmail goes where the landlord lives, not to the tenant
1 invoicefor every property, the way landlords want it
The problem
Landlords need yard care they don't have to watch. Most lawn companies only market to residents.
Overgrown grass and weeds lead to city violations and fines that go to the owner, often before they know there's a problem.
Owners with rentals in different neighborhoods end up with several vendors, several invoices, and no photos to prove the work was done.
How it works
From list to mailbox in one workflow.
Five steps to multi-property lawn accounts.
app.usespur.com
See it in Spur
A landlord list in Spur
Sample absentee owners with several single-family rentals in Mesa, AZ. Names are partly masked.
Mesa, AZSingle-familyAbsentee owner2+ propertiesOwned 2+ yrs
- Ron W.Owner in Scottsdale, AZ4 rentals in Mesa2 on your routesOwned 6 yrs
- Pinecrest Holdings LLCOwner in Denver, CO7 rentals in Mesa & GilbertOut of stateLLC
- Sharon & Lee T.Owner in Chandler, AZ2 rentals in MesaSame subdivisionOwned 9 yrs
- Mitch K.Owner in Seattle, WA3 rentals in MesaOut of stateOwned 4 yrs
- Delia R.Owner in Tempe, AZ5 rentals in Mesa3 on your routesOwned 11 yrs
AI draft for Ron W. · 4 rentals in Mesa
Dear Ron,
County records show you own four single-family rentals in Mesa: on E Hampton Ave, S Sycamore, E Dartmouth St, and N Lindsay Rd. We already service yards on Hampton and Sycamore every week.
We'd like to take care of all four. Weekly or biweekly mowing, trimming, weed control in the gravel, and a quick photo after every visit so you know it was done. One crew, one monthly invoice, and no surprise code notices from the city.
Scan the code or call for a quote on all four properties. We can start the week you approve it.
Alex Moreno · Desert Line Landscaping · AZ ROC #331209 · (480) 555-0193
Sample data for illustration. Your results depend on your market and filters.
Playbook
How to win landscaping contracts from landlords
About one in three U.S. households rents, and a large share of rentals are single-family homes and small multi-unit buildings owned by individuals and small LLCs. Those owners need yard care at every property, all season, no matter who the tenant is. For a landscaping company, one landlord can mean three, five, or ten recurring accounts, and they don't cancel when a tenant moves out.
Most lawn care marketing misses them because it's addressed to the property, where the tenant lives. Public records show the owner's mailing address. When it's different from the property address, the owner is absentee. Group properties by owner and you'll find landlords with several rentals in your service area, often with one or two already on streets you serve.
Speak to what landlords worry about. Overgrown grass and weeds lead to city code violations under local property maintenance codes, and fines go to the owner. Tenants complain, and a neglected yard hurts the next lease-up. A landlord who lives across town or out of state can't check, so the pitch is reliability and proof: a set schedule, photos after each visit, and one invoice for everything.
Price for the portfolio. Offer a per-property rate with a modest multi-property discount, and include services landlords care about, like weed control, turnover cleanups between tenants, and seasonal checks for irrigation leaks that run up the water bill.
Property managers are the other half of this market. Owners with larger portfolios often hand yard care to a manager, so add local property management companies to the same campaign with a letter about servicing their doors.
Turnovers are a natural opening. When a tenant moves out, the yard is often the first thing a prospective renter sees, and many owners scramble to clean it up between leases. Offer a turnover cleanup at a set price for any property in the portfolio, then convert it into regular service for the next lease.
28×return on a year of Spur Team from 3 landlords with 11 rentals at $1,500/yr each
One landlord, several accounts.
- Spur Team: $588/yr, plus 400 landlord letters at $1.29 = $516
- 3 landlords signing 11 rental properties × $1,500 a season = $16,500
- About 15× the software and postage combined, and accounts stay through tenant turnover
Example math. Portfolio size and close rates vary by market. Run your own numbers →
One tool, not four
Spur vs. the usual way to reach landlords
What you needThe usual waySpur
Absentee owners grouped by portfolioPostcards to tenants✓ Built in
Owner's real mailing addressProperty address✓ Built in
Letter listing their rentalsGeneric residential flyer✓ Built in
Owner phone and emailNo way to reach them✓ Built in
Replies tracked by ownerOne-off inquiries✓ Built in
Landlord Marketing by the numbers
Why landlords are a strong landscaping market
~1 in 3
U.S. households rent their home, many in single-family and small multi-unit buildings
IPMC 302.4
the model property maintenance code lets cities set a maximum weed and grass height, with violations charged to the owner
28×
return on a year of Spur Team from 3 landlords with 11 rentals at $1,500/yr each
FAQ
Landlord lawn care questions
How do I find landlords who need lawn care?
Search single-family homes where the owner's mailing address is different from the property address, then group by owner. Spur shows every property each landlord owns in your service area.
Should lawn care mail go to the tenant or the owner?
The owner. Tenants rarely choose the lawn service. Mail the owner's address from public records, even if they live out of state.
What do landlords want from a landscaping company?
Reliable service they don't have to check on, photos after each visit, one invoice for every property, and no city code notices for overgrown yards.
Should I offer a multi-property discount?
A modest per-property discount for three or more rentals helps close portfolios. Turnover cleanups between tenants are a good add-on.
Can I sell lawn care to property managers too?
Yes. Add local property managers to the campaign with a letter about servicing the homes they manage. One manager can control dozens of yards.
Keep exploring
Related plays and guides
Start in minutes. No card required.
Sign the landlord, service every rental.
Find absentee owners with several rentals near your routes and mail your first letter today. Free to start.
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