You fix the outlet or swap the panel, the homeowner pays, and there's no reason for them to call again until something else breaks, often years later.
Electrical play · Maintenance plans
Electrical maintenance plans homeowners actually understand and sign up for.
Most homeowners have never had their electrical system inspected, and most electricians never ask them to. Spur helps you sell an annual safety membership to past customers and look-alike homes nearby, with a card that explains exactly what the yearly visit covers and a QR code to join.
Free forever plan · No card · 20 property searches a month
USPSFirst-Class
Teresa Nguyen1146 Carlisle LnFranklin, TN 37064Scan to join the plan
Teresa N. joined the Home Electrical Safety Plan · 1 hr ago
AI-written for this owner · Mailed in 2 days
1 visita year, with a written report the member keeps
Past + look-alikecustomers and similar homes on the same streets
Renewalsreminders sent 30 days before each plan expires
The problem
Electrical customers call once, then forget your name.
HVAC plans have tune-ups everyone understands. An electrical plan sounds vague unless you spell out the visit: panel, GFCIs, alarms, surge protection, a written report.
Your electricians mention the plan when they remember. Without a second channel, sign-ups depend on who was on the truck that day.
How it works
From list to mailbox in one workflow.
Five steps from one-time repair customers to yearly members.
app.usespur.com
See it in Spur
Who gets the electrical plan offer
A sample Franklin, TN list: past customers who aren't members plus look-alike homes on the same streets. Names are partly masked.
Zip 37064Past customers + look-alikesOwner-occupiedBuilt 1985–2010Not a member
- Teresa N.1146 Carlisle Ln2,480 sq ft · built 1998Past customerOutlet repair 2024
- Greg & Amy S.1203 Carlisle Ln2,610 sq ft · built 1999Look-alikeSame street
- Howard P.418 Fieldstone Pkwy3,050 sq ft · built 1994Past customerPanel swap 2022
- Nina K.527 Fieldstone Pkwy2,890 sq ft · built 1995Look-alikeOwned 12 yrs
- Sam & Jo D.2310 Mallory Ln2,270 sq ft · built 2003Past customerEV charger 2023
AI draft for Teresa N. · 1146 Carlisle Ln
YOUR PANEL HASN'T BEEN LOOKED AT SINCE WE FIXED THAT OUTLET.
Hi Teresa, we replaced a scorched outlet in your kitchen in 2024. While we were there, we only looked at that one circuit. The rest of your 1998 system hasn't had a full check since then.
Our Home Electrical Safety Plan is $14 a month. Once a year we inspect the panel and breakers, test every GFCI, test your smoke and carbon monoxide alarms and tell you which ones are near the end of their 10-year life, check for surge protection, and leave you a written report. Members also get priority scheduling and 15% off repairs. Cancel anytime.
Scan the code to join, or call and we'll put your first visit on the calendar.
Harpeth Electric · TN Lic. #70218 · (615) 555-0119
Sample data for illustration. Your results depend on your market and filters.
Playbook
How to sell electrical maintenance agreements
Maintenance agreements are standard in HVAC and plumbing and still unusual in electrical. That's an opportunity. A well-designed electrical plan gives one-time repair customers a reason to stay in touch, smooths out your schedule, and adds recurring revenue that buyers and lenders value when they look at your business.
The challenge is that electrical maintenance is less obvious than a furnace tune-up. Homeowners need to see exactly what they get. Spell out the annual visit: a panel and breaker inspection, a check for loose or overheating connections, GFCI and AFCI testing, smoke and carbon monoxide alarm testing, a surge protection check, and a written report. Add member benefits like priority scheduling, a repair discount, and no trip charge. Then state the price clearly, usually monthly, and how to cancel.
Several items give the plan real value. The National Fire Protection Association recommends replacing smoke alarms every 10 years, and many homeowners don't know how old theirs are. The 2020 National Electrical Code added a requirement for whole-home surge protection on dwelling services, which most existing homes don't have. GFCI outlets can fail without anyone noticing, and the monthly test button rarely gets pressed. Each of these is a concrete reason the yearly visit is worth it.
Your best prospects are past customers who aren't members. They already trust your work. Upload your one-time customer list, name the job you did and when on the card, and explain what you didn't check while you were there. Then add look-alike homes on the same streets, which usually have the same build year and wiring era.
Time the offer for shoulder seasons, when your crews have open slots, and send renewal reminders 30 days before each plan expires. A renewal card that recaps the member's year (the visit, the report, the alarms you replaced, the discount they used) keeps the value visible and cuts cancellations.
Finally, train the team to treat the visit as service, not a sales call. A member who gets an honest report with nothing urgent is more likely to renew, and more likely to call you when they're ready for the panel upgrade or EV charger.
$16.8Kexample yearly plan revenue from 100 members at $14/mo
Recurring electrical revenue that renews itself.
- Spur Team: $49/mo billed annually = $588/yr
- 1,500 past customers and look-alikes × 2 cards = 3,000 postcards at $0.94 = $2,820
- At a 3–4% join rate, about 100 members at $168/yr = $16,800 a year, before any repair or upgrade work they book
Example math. Plan price, join rate, and renewal rate vary. Run your own numbers →
One tool, not four
Spur vs. the usual way to sell electrical plans
What you needThe usual waySpur
One-time customer list, dedupedExport and a spreadsheet✓ Built in
Look-alike homes on the same streetsNot available✓ Built in
Card that names their last jobGeneric plan flyer✓ Built in
Renewal reminders on autopilotManual calls, often missed✓ Built in
Sign-ups tracked by cardNo tracking✓ Built in
Maintenance Plans by the numbers
Why a yearly electrical visit has real value
10 yrs
the recommended maximum life of a smoke alarm before replacement
2020
the National Electrical Code added a whole-home surge protection requirement for dwelling services
$16.8K
example yearly plan revenue from 100 members at $14/mo
FAQ
Electrical maintenance plan questions
What should an electrical maintenance plan include?
A yearly panel and breaker inspection, GFCI and AFCI testing, smoke and CO alarm testing, a surge protection check, and a written report, plus member perks like priority scheduling and a repair discount.
How much should an electrical maintenance plan cost?
Many electricians price plans between about $10 and $25 a month, depending on what the visit covers and the discount offered. State the monthly price and how to cancel on every piece of mail.
Do homeowners buy electrical maintenance agreements?
Yes, when the plan is concrete. Homeowners respond to a clear list of what gets checked and why, such as alarms near the end of their life or a home without surge protection.
Who should I offer an electrical plan to first?
Past one-time customers who aren't members. They already trust your work. Then mail look-alike homes on the same streets, which usually share the same build year and wiring.
How do I keep electrical plan members from cancelling?
Show them what they got. A renewal card 30 days before expiry that recaps the visit, the report, and any discounts used keeps the value visible. Spur can mail it for every member automatically.
Keep exploring
Related plays and guides
Start in minutes. No card required.
Turn one-time repairs into yearly members.
Upload your customer list, add look-alike homes nearby, and mail your first plan offer today. Free to start.
Start selling electrical memberships — freeFree forever plan · No card · 20 property searches a month
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