When a car is trapped in the garage, homeowners call whoever ranks first on their phone, often a lead aggregator, not a local company.
For garage door installers and repair companies
Garage door leads from homes with aging springs, openers, and doors.
Spur finds homes in your service area old enough for worn torsion springs, original openers, and tired doors, writes a tune-up or replacement postcard for each owner, and mails it with a QR code. Be the company they call when the spring snaps, or before.
Free forever plan · No card · 20 property searches a month
USPSFirst-Class
Megan Fisher8823 Ridgecrest LnOverland Park, KS 66212Scan to book a tune-up
Megan F. scanned your tune-up postcard · 5 min ago
AI-written for this owner · Mailed in 2 days
~10,000cycles a standard torsion spring is rated for
1993federal auto-reverse rules took effect for openers
2 daysfrom approval to USPS first-class
The problem
Garage door work is urgent when it breaks and invisible until then.
A new door is one of the best curb-appeal upgrades a homeowner can make, but few ever hear from a local installer until something breaks.
Without a reminder, homeowners skip maintenance for years, and you only see them in an emergency.
How it works
From list to mailbox in one workflow.
The same five steps every time, set up for garage door companies.
app.usespur.com
Plays for Garage Doors
Garage door plays you can run in Spur today
Spring and tune-up campaignsOpener upgrades Pre-sale curb appeal
Homes reaching the 10,000-cycle range.
Built 2010–2017Attached garage
See the full play →Door replacement leadsOriginal doors on homes 20+ years old.
Built pre-2005Owned 10+ yrs
See the full play →New homeownersNew owners want new codes, remotes, and a safety check.
Sold last 60 daysAttached garage
See the full play →Neighbor marketingMail the street around each new door you install.
Radius 0.25 miSame build year
See the full play →Seasonal campaignsWinter spring checks, spring curb appeal, and storm-rated doors.
Auto-scheduleCoastal zips
See the full play →Tune-up plansTurn one-time repairs into yearly members.
Your listLook-alikes
See the full play →Past customer remindersOpeners and doors for customers whose springs you replaced.
Your listLast visit 12+ mo
See the full play →LandlordsTurnover code resets and flat-rate repairs for rental owners.
Absentee ownerAttached garage
See the full play →Leads without AngiExclusive garage door leads with your prices on the card.
ExclusiveQR tracked
See the full play →Direct mail programSprings, openers, doors, and new owners, mailed monthly.
Auto-scheduleCost per job
See the full play →Quiet belt-drive and smart openers for older systems.
Built pre-2012Owner-occupied
Long-time owners getting ready to list.
Owned 15+ yrsOwners 60+
See it in Spur
What a garage door list looks like in Spur
A sample list for one Overland Park zip: owner-occupied single-family homes with attached garages, built 2010–2016. Names are partly masked.
Zip 66212Owner-occupiedAttached garageBuilt 2010–2016Single-family
- Megan F.8823 Ridgecrest LnBuilt 2013 · 3-car garageOwned 12 yrsLikely original springs
- Nathan & Jo W.8901 Ridgecrest LnBuilt 2012 · 2-car garageOwned 13 yrsLikely original opener
- Patrick O.9014 W 128th TerBuilt 2014 · 2-car garageOwned 8 yrsLikely original springs
- Diane & Sam C.9027 W 128th TerBuilt 2011 · 3-car garageOwned 14 yrsTwo doors
- Lucas R.8712 W 127th StBuilt 2015 · 2-car garageOwned 6 yrsLikely original springs
AI draft for Megan F. · 8823 Ridgecrest Ln
Hi Megan,
Homes on Ridgecrest Lane were built around 2013, which means most garage doors on the street have opened and closed something like 15,000 times. Standard torsion springs are usually rated for about 10,000 cycles, so many are living on borrowed time.
A broken spring isn't dangerous if you don't try to lift the door, but it can trap a car at the worst moment. Our $89 tune-up checks springs, cables, rollers, and the auto-reverse sensors, and lubricates everything that moves.
Scan the code on this card to book a time. If everything looks good, we'll tell you so.
Kevin Ross · Summit Garage Door Co. · (913) 555-0164
Sample data for illustration. Your results depend on your market and filters.
Playbook
How to market garage door repair and replacement
Garage door demand is driven by wear. A typical household cycles its garage door three to five times a day, well over a thousand cycles a year. Standard torsion springs are commonly rated for around 10,000 cycles, so many homes reach spring failure somewhere between seven and twelve years after the door was installed. Openers often last 10–15 years, and the door itself 15–30 years depending on material and climate.
That makes build year the best targeting signal. Owner-occupied homes with attached garages built roughly eight to fifteen years ago are prime for spring replacement and tune-ups. Homes 20 or more years old are likely to have original doors that are dented, faded, uninsulated, or simply dated, and they're strong candidates for full replacement. Long-time owners in those homes often have the equity and the motivation.
Garage door replacement is also one of the best curb-appeal projects a homeowner can do. It consistently ranks at or near the top of annual remodeling cost-recovery surveys, which makes it a good pitch for owners preparing to sell and for anyone who has looked at the front of their house and thought it looked tired.
Safety is part of the conversation, but tone matters. Federal rules have required automatic reversing on residential openers since 1993, with photo-eye sensors standard on newer units. An honest tune-up offer that includes testing the auto-reverse is useful and builds trust. Scare tactics about springs do the opposite.
Finally, think in streets. Builders install the same doors and springs across an entire subdivision, so when one fails, the neighbors' are often close behind. A neighbor card after every replacement, and a yearly tune-up reminder to past customers, keep your name on the fridge for the moment the next spring snaps.
Keep the offer simple. A flat-price tune-up, a clear price range for a new spring, or a free quote on a replacement door removes the uncertainty that makes homeowners put off calling. Put your phone number and booking link on every card.
5×+return on a year of Spur Team from one $3,000 door installation
One new door pays for years of Spur.
- Spur Team: $49/mo billed annually = $588/yr
- 400 postcards on Team at $0.94 each = $376
- One $3,000–$6,000 door replacement = 5–10× your annual subscription
Example math. Your job mix and close rate will vary. Run your own numbers →
One tool, not four
Spur vs. the usual garage door marketing
What you needThe usual waySpur
Find homes by build year and garageEDDM or purchased lists✓ Built in
Owner name and mailing addressList broker✓ Built in
Copy that names the home's ageGeneric coupon mailer✓ Built in
Design, print, and mailPrint shop✓ Built in
Know who scannedNot available✓ Built in
Yearly remindersManual list pulls✓ Built in
Garage Doors by the numbers
Why garage doors wear out on a schedule
~10,000
cycles a standard torsion spring is typically rated for, or roughly 7–12 years of daily use
1993
federal rules have required automatic reversing on residential garage door openers since this year
5×+
return on a year of Spur Team from one $3,000 door installation
FAQ
Questions from garage door companies
How do I get more garage door repair leads?
Target owner-occupied homes with attached garages built 8–15 years ago, when springs and openers commonly wear out. Mail a tune-up offer with a QR to your scheduler, and call back every scan the same day.
How long do garage door springs last?
Standard torsion springs are commonly rated for about 10,000 cycles, which works out to roughly seven to twelve years for a typical household. High-cycle springs last longer.
Who are the best prospects for a new garage door?
Long-time owners of homes 20+ years old with the original door, and owners preparing to sell. Garage door replacement is consistently one of the best curb-appeal projects for the money.
Can I mail the neighbors after an installation?
Yes. Search a radius around the job, filter to the same build-year range, and mail a card that mentions the nearby installation without naming the customer.
What does Spur cost for a garage door company?
Solo is free forever with no card. You pay per postcard when you mail. Team is $49/mo billed annually with more searches, QR codes, automations, and lower postcard pricing.
Keep exploring
Related trades and guides
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The next broken spring is on a street you can mail today.
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