Siding is a big decision. Owners who didn't sign were often waiting on money or timing, not saying no.
Siding play · Past estimates and customers
Your stalled siding estimates and past customers are your cheapest jobs.
Every siding company has estimates that never signed and customers who did the siding and still need windows, gutters, or the back elevation. Spur turns that history into cards that name the quote or job, removes owners who moved, and alerts you when someone scans, so last year's maybe becomes this year's job.
Free forever plan · No card · 20 property searches a month
USPSFirst-Class
Janet Hollis3412 Tates Creek RdLexington, KY 40502Scan to see your saved quote
Janet H. scanned your saved quote card · 12 min ago
AI-written for this owner · Mailed in 2 days
Known homesmeasurements, colors, and quotes already on file
Movers removedsold homes dropped from the list automatically
Lower costper signed job than finding a new owner
The problem
Siding companies spend heavily on new leads and forget the houses they already measured.
Customers who did the front and sides meant to finish the back, or add new gutters and trim. Without a reminder, it goes to someone else.
You already have square footage, colors, and prices. Nobody turns that into a reason to reach out.
How it works
From list to mailbox in one workflow.
Five steps from an old estimate file to signed jobs.
app.usespur.com
See it in Spur
A past estimate and customer list in Spur
Sample Lexington estimates and customers from 2022–2025, grouped by situation. Names are partly masked.
Your estimates + jobs 2022–2025Still owner-occupiedExclude sold homesGrouped by situationZips 40502 + 40503
- Janet H.3412 Tates Creek RdEstimate May 2025 · 2,600 sq ftStalled estimate
- Doug & Ann P.1820 Lakewood DrFront + sides 2024Back elevation open
- Keisha M.608 Chinoe RdSiding 2023Windows likely original
- Frank & Lou T.2215 Clays Mill RdEstimate Sep 2024 · 3,100 sq ftStalled estimateScanned twice
- Elaine S.415 Kingston RdSiding 2022Gutters not done
AI draft for Janet H. · 3412 Tates Creek Rd
Hi Janet,
We measured your home on Tates Creek Road last May and quoted about 2,600 square feet of fiber cement siding with new trim. If the timing wasn't right then, we understand. Projects this size take planning.
We'll hold last year's price through the end of April. Since we already have your measurements and color choices on file, we can order materials quickly and get you on the spring schedule.
Scan the code to see your saved quote, or call and we'll pull up your file.
Sarah Lyle · Bluegrass Exteriors · (859) 555-0162
Sample data for illustration. Your results depend on your market and filters.
Playbook
How to win siding jobs from estimates and past customers
A siding estimate is expensive to produce: marketing to get the appointment, a sales visit, measurements, and a detailed proposal. When it doesn't close, most contractors make a call or two and move on. But siding is a five-figure decision, and many owners who didn't sign were waiting for a bonus, a refinance, or the right season, not saying no. The company that reaches them when they're ready wins the job.
Group your history. Stalled estimates from the last 6 to 24 months are usually the largest group. Unfinished phases, where the customer did the front and sides and meant to do the back, are the warmest. Past customers whose siding is done often still need windows, gutters, soffits, or trim, especially if their windows are as old as the siding was.
Remove anyone who sold. Spur checks recorded sales and drops those addresses so you don't mail a quote to someone who moved. The new owner at that address is a different prospect, and can get a new-homeowner card instead.
Name the quote or the job. "We measured your home last May and quoted 2,600 square feet" is specific and reminds the owner that the work of deciding is mostly done. Pair it with one honest reason to act, such as holding last year's price for a limited time or offering an early spot on the spring schedule.
Time it to the season. Stalled siding estimates convert best in late winter and early spring, when owners are planning exterior work. Unfinished phases often respond in the new year, when budgets reset.
Track what comes back. Over a year, you'll see which groups sign and at what cost. For many contractors, this becomes the cheapest source of signed work they have, and it costs nothing to build because the list is already in your files.
45×+return on a year of Spur Team from reactivated estimates and add-ons
Measured homes are the cheapest jobs you'll ever sign.
- Spur Team: $588/yr, plus 400 cards on Team at $0.94 each = $376
- 2 stalled estimates signed (~$32,000) + 1 back elevation (~$6,000) + 3 gutter and trim jobs (~$6,000) ≈ $44,000
- Year one total cost: $964
Example math. Close rates and job size vary. Run your own numbers →
One tool, not four
Spur vs. the usual estimate follow-up
What you needThe usual waySpur
Every open estimate mailed on scheduleOne call, then nothing✓ Built in
Sold homes removed automaticallyMail to people who moved✓ Built in
Card names the quote and square footageGeneric "still interested?"✓ Built in
Timed to spring planning seasonWhenever someone remembers✓ Built in
Signed jobs tracked by groupNo idea what came back✓ Built in
Past Customers by the numbers
Why past estimates are worth re-mailing
Already measured
square footage, colors, and prices from your own files make follow-up fast and specific
Top tier
siding replacement ranks among the better exterior projects for cost recouped, a reason owners revisit it
45×+
return on a year of Spur Team from reactivated estimates and add-ons
FAQ
Past estimate and customer questions
How should I follow up on a siding estimate that didn't close?
Mail a card that names the estimate and square footage, gives one honest reason to act now, and includes a QR code to the saved quote. Time it for late winter or early spring.
How old can an estimate be and still be worth mailing?
Estimates from the last 6 to 24 months are worth mailing. Many owners who didn't sign were waiting on timing or money.
Can I upload estimates from my CRM?
Yes. Export estimates and past jobs as a CSV and upload it. Spur removes current customers and homes that have sold.
What should I offer past siding customers?
Unfinished elevations, plus windows, gutters, soffits, and trim, which are often as old as the siding was.
Keep exploring
Related plays and guides
Start in minutes. No card required.
Your next signed siding job is already in your estimate file.
Upload your open siding estimates and past customers, and mail each a card that names the quote. Free to start.
Mail my past estimates — freeFree forever plan · No card · 20 property searches a month
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